Store Review: TopMan
Wednesday, May 27th, 2009Before NBC’s “The Office” there was the BBC’s “The Office.” And before that I was a temp. In England. In an office park that could have been a double of the one in Scranton. Or Slough. They’re all the same, aren’t they?
Thanks to a student work-visa program, I had a temp job as a “telephonist” at a Royal Mail call center. It was a cool job in two ways: (1) I was responsible for fielding any esoteric questions members of the public could dream up: Can I send second-hand clothes/bees/cash/blood to Ethiopia? No/no/no/yes. That sort of thing. And (2) the folks in my small group were great to work with. But beyond that, it was very “Office”y: absurd bureaucratic paper-shifting, ridiculous presentations and exercises, incestuous co-worker romances, and a staff filled out with a bunch of young, dunder-headed “lads.” And these lads shopped at TopMan. Because there was one on every high street in England. And TopMan was, well, kinda lame.
So if you had told me way back then that in 2009, TopMan would be one of the hippest, most eagerly anticipated arrivals stateside this year, I’d have laughed. But here we are. And a lot has changed since Blur slagged off its clientele on record. I dropped by the brand-new NYC flagship store in SoHo last week to reassess its rep (non-NYers can order online via the US site here). What I found was a much hipper brand — maybe too hip sometimes — and some promising sizing options for short men. (Check out my TopMan Flickr pix here)
H&M is actually a great reference point for those unfamiliar with TopMan. So let’s do a bit of compare-and-contrast, shall we?
How TopMan is like H&M:
How TopMan differs from H&M:
This last item is the real selling point for us short geezers. Their sizing is incredible and should be commended. Shirts come in S, XS, and bottom out at XXS. The XXS was waaay too tight/small for me, if that gives you any indication of just how truly tiny they are. Jeans/trousers run down to a 26 waist/28 inseam. And suits start at 34.
Since the short, cropped look is still in right now, TopMan gamely plays along and so most of the cuts are suitable for short guys, too. Shirts aren’t too long, jacket hems are modishly proportioned, and I even spotted a few pairs of shorts that had non-surfer-dude inseams.
So, my initial assessment is that TopMan has potential. It probably lends itself more to the short and skinny, but could possibly work out OK in some cases for girthier short men. The major downsides are that it’s overpriced and some of the styles are a bit too of-the-moment. But if you watch for sales and choose your threads wisely, you could end up with some real keepers.

Met my friend 

